Nearly four in five adults who drink cannabis-infused beverages say they’ve reduced their alcohol intake—and more than a fifth have quit drinking alcohol altogether—according to a new survey shared exclusively with MEDCAN24.
According to a survey conducted by THC beverage firm CrescentCanna on its customer’s habits and behavior, 77 percent said that they have reduced their alcohol consumption since drinking cannabis beverages.
This data, which shows the substitution of marijuana for alcohol and other drugs is growing in research.
While many people assume that the cannabis drink market is dominated by the young, it turns out that the adults between 35 and 54 years old are the most prevalent demographic, with 53 percent. It is noteworthy that more than one-third of those who drink THC beverages are older.
Other data from the survey.
- Over one third of the respondents reported that they consumed at least one THC-based beverage each week.
- The majority of THC drink consumers (67%) said they used other cannabis products on a weekly basis, while almost one-third said that they only use THC alternatives less than once a week, or not at all.
- Majority of respondents (67%) said they prefer to consume THC at home. More than 20% said they enjoy drinking it in social settings, such as bars (14%) and parties (6%) or festivals (3%)
- 68 percent of adults say they bought their THC beverages online.
- A little over 78 per cent of the respondents stated that they drink THC-infused beverages to unwind and relax. A further 64 percent stated that they enjoy the feelings the drinks produce.
- The majority of respondents said that they prefer cannabis drinks because it prevents them from getting the hangovers caused by alcohol. Another 52 percent stated that the THC beverages help them to avoid alcohol’s negative effects.
CrescentCanna’s customer database included 1,066 adults over 21 years old.
“Those surveyed reported using THC beverages as a complement to socializing and other pleasurable activities—both at home and away—and as a way to relax,” CrescentCanna said. Not surprising, since many of these people also enjoy drinking alcohol and other cannabis forms.
The survey showed that THC drinkers are well aware of its benefits, and they enjoy it for the same reasons as those who would use cannabis or alcohol in general. They also use them for other reasons than alcohol.
This survey was conducted after the leading alcohol industry association added for the very first time a THC-infused drink manufacturer to their membership list, signaling a cultural shift.
According to a recent poll, Americans believe that smoking or drinking alcohol is more dangerous than marijuana use for women who are pregnant.
A recent scientific article funded by the federal government found that marijuana consumption is associated with a lower intake of alcohol and a decrease in cravings for heavy drinkers.
Researchers at the University of Sydney investigated in a recent study the hypothesis that non-intoxicating cannabis could reduce problematic drinking. The research, published in the journal British Journal of Pharmacology with funding from the Australian National Health and Medical Research Council, found that “CBD represents a promising candidate to reduce voluntary alcohol consumption.”
According to a federally funded study published in the journal Nature earlier this year, CBD has potential to treat alcohol use disorder by reducing withdrawal symptoms and lowering the risk of relapse while also providing neuroprotective effects. They noted that the results “underscore CBD’s potential therapeutic utility in alcohol use disorder and provide mechanistic insight into its action.”
This also comes at a time when younger Americans are increasingly using cannabis-infused beverages as a substitute for alcohol—with one in three millennials and Gen Z workers choosing THC drinks over booze for after-work activities like happy hours, according to a new poll of 1,000 young professionals.
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