[PRESS RELEASE] – STAMFORD, Conn., March 31, 2025 – Curaleaf Holdings Inc.Select FormulaX is a fast-acting, flavor-filled, 10-milligram THC experience with caffeine added. It’s sold in 16-ounce cans directly to adult consumers through the company’s online storefront. Select FormulaX, a flavor-filled 10-milligram THC energy drink with caffeine added, is sold directly in 16-ounce canned form to adults through the online storefront of the company. TheHempCompany.com. Select FormulaX can be found at Curaleaf shops in Arizona and Maine as well as at large retailers and, soon, through delivery services on-demand in selected states.
Select FormulaX contains 10 mg of hemp THC and 50 mg of caffeine. This is equivalent to half a cup or can of soda, without the artificial colors, flavors, sweeteners or high fructose-corn syrup. The cans are available in the flavors Rocket Pop or Glacial Pop. Both offer sweet and tart flavor notes along with delicious fruity medleys to provide a crisp and refreshing taste. When the product reaches the ideal temperature, the thermo-temperature packaging turns the can bright blue.
The new Select FormulaX beverage is designed to provide a concentrated experience for those who are looking to get the most out of their time, whether they’re e-gamers or extreme sports fans. Select FormulaX offers a high dose of THC hemp for those adults who want to boost their energy levels.
Boris Jordan is the Chairman and Chief Executive Officer of Curaleaf. He said, “The new addition to our Select ‘X’ products reinforces Curaleaf’s commitment to expand our product range and integrate our Farm Bill compliant products in to this high growth hemp derived THC industry.” We are proud to have created this category of hemp beverages that offers caffeine combined with hemp THC in the amount of 10 mg. The trend is a shift in young adults’ preferences for cannabis-infused beverages to complement their daily activities. Select Hemp Seltzers have continued to gain popularity in the hemp industry across America, and Select FormulaX has been a wonderful addition to Select’s highly rated drink line.”
Select FormulaX has been added to Curaleaf’s ever-growing portfolio of hemp THC products. Curaleaf’s online store offers a variety of hemp-derived products that are expertly formulated and Farm Bill compliant. These include Select Zero Proof, Select Fast Acting Bites and Classic Bites. Its hemp product portfolio, made at a certified cGMP plant, contains only THC derived from hemp. Products are sold only to those over the age of 21.
For more information about Select FormulaX as well as the other products made from hemp, such gummies and beverages, please visit TheHempCompany.com.